







We create crowd-powered brands and design touchpoints that pull these crowds down the funnel
With our integrated approach to BX and CX design, we deliver a seamless customerexperience across the whole journey and help create more valuable brands.
- BX.Symbio.agency
- CX.Symbio.digital
SYMBIO.agency
Crowd-powered Brands for BX
1
Cultural Research
First, we look for cultural momentum that people deeply care about.
2
Momentum Assessment
We choose the momentum most relevant to the brand and its people.
3
Brand Alignment
Then we shape the direction of the momentum - to align it with the brand’s objectives.
4
Idea Generation
In this direction, we build an original idea that inspires wide discussion.
5
Production
The content piece can take on any form - articles, videos, even publicity stunts.
6
Rollout
The content gets rolled out according to our earned and paid media plans.
7
Media Monitoring
To see the added value of the approach, we carefully collect earned media data.
8
Evaluation
Combined with the paid media report, we prove the value of our creative work.
SYMBIO.digital
Value Extraction Process for CX
1
Business
Dive-in
Dive-in
We develop deep industry knowledge in business-focused talks with our clients.
2
Insight Development
To enrich this knowledge with customer insights, we hold our own regular focus groups.
3
Intent Overlap
We align these insights with the client’s business challenges to identify the most promising design briefs.
4
Journey Map Design
For every design job, we start by defining the customer journey across touchpoints.
5
Prototyping Stage
We prototype with various levels of granularity, up to high fidelity wireframes (final layout and content).
6
Prototype Evaluation
Every prototype is tested on real customers and the findings are implemented.
7
Touchpoint Design
We work within design systems that reduce design delivery times by up to 45 %.
8
Technology Implementation
Our headless technology allows implementation without vendor lock-in risk.
9
CRO & Evolution
Complex business evaluation is a starting point for new hypotheses and design proposals.